GOOGLE BUSINESS PROFILE
Google Business Profile Optimization Service For More Leads
Looking for leads but don’t have a website? No problem! Orbit Local’s GBP optimization service offers everything you need. Our team is here to help launch you into orbit. 🚀
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Boost Your Google Business Profile Presence
Google Business Profile plays a huge part in driving online traffic to your service area business. If your business is mission control, then GMB is the rocket ready for space flight.
What is Google Business Profile?
GBP is a free business listing service provided by Google. With it, you’ll get a business profile that helps you connect to customers in local search through Google Search and Google Maps, even if you don’t have a website online.
Once you have claimed your business listing, customers will be able to connect with you by phone, messaging, or through customer reviews. Ultimately, if you don’t claim your Google Business Profile listing, you’re sending your potential customers straight to your competition.
Why would you want to have a presence on GBP? We’ll let the numbers do the talking.
According to Google, more people are searching for your business with a mobile device – like a smartphone or tablet – than they are on a computer. More than half of website traffic is stemming from mobile devices. And for those searching on their phones? Thirty percent of their searches were related to their location, making it essential to choose the most appropriate primary category.
of people who conduct a local search on their smartphone visited a related store within a week.
Think with Google
Google / ipsos connect, Gps omnibus, n=2,013 U.S. online respondents aged 18+, March 2016.
How GBP Works?
A large portion of local Google search results are now dominated by map listings. If you’re a local business, the GBP platform is a crucial part of your marketing strategy.
If you are not optimizing your GBP listing, you are leaving leads lost in space instead of sending them to your docking station: aka your business.
If you’re a small business owner, you may already have a GBP profile. And if you do, you’re one step ahead, but business owners still need a verified Google Business Profile account for that profile to be able to manage it.
Whenever someone searches for something near them, relevant local businesses will display in the search results, and across the ads on the page. If you’ve ever seen the “map pack” or three local results on a map in a search, you’re familiar with GBP.
The issue is, that just like you are battling competitors in the search query, you’re battling them for the spots in the Google local pack, too. And there’s where GBP optimization services come into play. Local SEO is a tough game, and you need to focus on what you know best: running your business.
Does Google Offer a Free Website for Google My Business?
Google did offer a service called “Google My Business Website” that allowed businesses to create a simple and free website. This tool was designed to help small businesses establish an online presence quickly and easily.
The Google My Business Website feature provided a basic website with information extracted from the Google My Business listing, such as business details, photos, and reviews. Users could customize the website further by adding additional sections and content. However, this is different from a full-fledged website.
Google My Business provides a platform for businesses to create a profile with essential information such as their address, phone number, business hours, and photos. While it helps businesses appear on Google Maps and in local search results, it does not provide a website.
For a free website, Google offers a service called “Google Sites,” which allows users to create simple websites for personal or business use. You can use templates and customize your site without needing advanced technical skills. However, it might not be as feature-rich or customizable as some other website builders. For custom feature-rich websites please see our web designs.
Our Amazing GBP Services Include:
Google Business Profile Verification
We’ll help you complete Google’s verification process to ensure you’re the business owner, including what to do when you receive your verification postcard. While many verify through mail, you may also verify by phone, email, or Google Search Console.
Google Business Profile Optimization
Just like a business website has to go through SEO to rank well within Google, your GBP listing will need some work. Our team will take your business information, contact information, and more to help you compete.
Geo-Tagged Images & Video
Orbit Local will help you geotag all your images and videos. We’ll make sure your video and photos’ data is optimized before you upload to Google Business Profile. This way, even your images and videos can help find your local community.
Posting on Google Business Profile
Google Business Profile posts allow you to share updates with your community based on different categories. We help businesses make the most of their GBP postings. We’ll share relevant updates, offers, and events to help you promote your business.
Business Review Monitoring
Google reviews impact your SEO, too. If you have positive reviews, that tells Google you’re trustworthy! Our team will monitor and respond to all business reviews you get on GBP and help you generate more positive feedback from happy customers.
Local Business Listing Management
Our team will ensure that your local business listings are up-to-date and accurate. Duplicate listings? We take care of that, too, so it is easier for your customers to find your business.
Local Rank Tracking Service
See where you stand in the map pack! Our team will track your rank and your competitors’. We will help you improve your local rank based on Google analytics so you can stand out against your competition.
Identity & Fight Spam Listings
If you notice things like fake listings or reviews for your business, it’s most likely spam. Some spam can hide itself better than others, so our team can help identify the fakes and have them removed.
Local Maps Optimization
Optimizing your Google Maps helps generate local leads so you can find your customers. Chances are, you’ve seen this map with three businesses listed under it. This is called a “3 pack,” and it’s our goal to help your business make it there with local maps optimization.
Our Google Business Profile optimization services includes citations and listings management.
How to Improve Local SEO Rankings
Other Google ranking factors include proximity, engagement, and what keywords you use on your website. At Orbit Local, we handle all of that for you. We do local SEO, can post on your Google Business Profile, and manage reviews for you.
Citations are mentions of your business online. This includes indirect mentions by listing your NAP. Citations are one of the ranking factors in Google search results since it tells Google your business is trustworthy.
Having consistent business information like your name, address, and phone number (NAP) across other websites – such as Yellow Pages or Yelp – helps search rankings.
Local Maps Optimization
Optimizing your Google Maps helps generate local leads so you can find your customers. Chances are, you’ve seen this map with three businesses listed under it. This is called a “3 pack,” and it’s our goal to help your business make it there with local maps optimization.
Our Google Business Profile optimization services includes citations and listings management.
Google Maps Optimization
Your overall SEO efforts will impact your Google Maps ranking as well. It’s our goal to get your business listed in the 3-pack of Google Maps. We do this by optimizing your entire GMB profile for success.
Call Tracking
Call tracking is used in both SEO efforts and to filter out spam. We’ll manage all call tracking that is set up through your Google Business Profile account. We use this data to help guide decisions in your SEO strategy.
Lead Tracking Dashboard
Turn leads into conversions with lead tracking data. Our team will help you generate leads & manage them so you can turn your GMB followers into customers with robust yet easy-to-understand reports.
Google Business Profile Optimization Pricing
Local SEO Boost (Starter)
Attract people to your business with your Google Business Profile profile, plus share updates to convert followers into customers. Regularly posting to your Google Business Profile profile can generate more organic traffic to your website.
*Setup fee waived with a 6-month contract.
INCLUDES:
Local LightSpeed (Dominate)
With our Local LightSpeed local SEO services plan, your company can be more visible all across the internet. With an optimized Google Business Profile and business title features that entice people to contact you for services or products, it is easier than ever before to get business in a short period of time. Utilizing a local rank tracker can further enhance your visibility strategy.
*Setup fee waived with a 6-month contract.
INCLUDES All services in the Local SEO Boost Pricing, plus WordPress SEO services:
Frequently Asked Questions
Why Orbit Local?
We are a data-driven digital marketing agency with over 10 years of experience improving organic local search traffic and lead generation for local businesses. Our top-rated Jacksonville agency understands that each business is unique and will have different SEO needs.
We’ll tailor our approach to fit your business goals so you can soar above the competition. We are direct and transparent, so you can be sure that you’re getting the best value and best services for your business.
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