If your business isn’t on Google Maps, you are missing a tremendous chance to increase local visibility. The best way to get started and to rank locally is through Google Business Profile. Google Business Profile is a completely free way for you to attract new customers and build credibility. If you want people to find…
Google Business Profile is a powerful tool to grow your business by generating leads. With Google Business Profile, you can manage all of your online information from one place. Google Business Profile is free and connects you to all of Googleβs services, including Google Maps. Google introduced GMB in 2014 when it replaced Google Places…
Building a website takes time, but even when the build is considered βfinishedβ, the work isnβt done. One of the most common questions we get from our clients is: βHow often should a website be updated?β The short answer is, your website should get a complete design overhaul every two to four years. Google is…
Social media can be an effective tool for your local marketing strategy. When optimized properly, social media for small businesses can help you reach audiences and bring more sales to your business. In this guide, weβre covering social media tips for businesses for some of the most popular platforms to help you grow your online…
There are two types of clients in the plumbing industry: the emergency need-it-fixed-yesterday customer and the routine maintenance customer. For your business to thrive, you must have a steady stream of both. Plumber marketing strategies help you acquire and retain customers. You can advertise a plumbing business with offline marketing tactics such as business cards,…
Posting regularly and consistently is a major part of any effective social media strategy. However, itβs completely normal for business owners to feel stuck sometimes and not know what to post. Here are 23 customizable social media content ideas for small businesses to boost engagement. Most of these social media post ideas can be shared…
Social media marketing is indispensable when it comes to growing your small business and developing loyal fans. Nearly three billion people use Facebook, so having a social media presence for your brand is a great way to attract prospective customers or clients. To help you get started with your social media branding and marketing plan,…
Remember Space Jam? You know, the live-action animation hybrid movie starring Michael Jordan, Danny DeVito, and the Looney Tunes crew? Bugs Bunny, Daffy Duck, Tweety Bird, Elmer Fudd, Foghorn Leghorn, and Sylvester the cat. Itβs basically the Who Framed Roger Rabbit of the β90s. Childrenβs movies arenβt short on life lessons, but few can share…
Customer reviews are easier to find than ever now, especially with strategic social media branding and online review sites. As a business owner, it’s crucial to know how to respond to Google reviews, both positive and negative. Whether your potential customers are searching for a trustworthy auto repair shop, a reliable plumber, or a tasty…
One of the keys to success for your business will be learning how to promote your business locally. You cannot underestimate the importance of your local customer base even if you have a product that you can sell online to customers worldwide. Your business’s local customers will help establish your loyal base, which you need…