Your Inbound Lead Generation Partner
Inbound Lead Generation For Small Business
At Orbit Local, we understand that there is no one-space-suit-fits-all inbound lead generation strategy. That’s why we offer an inbound strategy using search engine optimization (SEO), social media marketing, Google Ads, content marketing, landing page optimization, and inbound marketing techniques designed to generate qualified leads tailored specifically for your business.
INBOUND SERVICE LEADS
Do you want to be contacted directly by the customers in your market?
We help your business become the shining star in your market—the go-to choice for the services you offer. With over 30 light-years of combined experience, we make marketing as simple and predictable as planetary orbits.
Our mission
In today’s digital world, 95% of new customers are searching for services online. To stand out and attract these customers, you need more than just a website. You need a high-performing marketing funnel and a powerful multi-channel marketing agency campaign. This is our mission, and our clients can vouch for our expertise in this area.
Inbound Lead Generation
What is a lead?
A lead is a potential customer who has shown interest in your product or service, often by providing their contact information, engaging with your content, or interacting with your business in some way.
Sales Qualified Lead (SQL)
A Sales Qualified Lead (SQL) is a prospect that has been vetted and deemed ready to move forward in the sales process. SQLs have shown a clear intent to buy and meet specific criteria that indicate they are likely to convert into a paying customer.
Marketing Qualified Lead (MQL)
A Marketing Qualified Lead (MQL) is a potential customer who has engaged with your marketing efforts (like downloading content, signing up for a webinar, or frequent website visits) and has been identified as more likely to become a customer based on predefined criteria. MQLs show interest but may need further nurturing before being passed to the sales representatives and sales team for direct engagement.
Product Qualified Lead (PQL)
A Product Qualified Lead (PQL) is a prospect who has demonstrated a strong interest in your product by actively using or experiencing it, often through a free trial, freemium model, or a limited feature version of the product. PQLs have shown that they find value in your product and are more likely to convert to a paying customer because they have experienced its benefits firsthand.
ORBIT LOCAL
Our Lead Generation Process
Our lead generation process at Orbit Local is designed to attract, engage, and convert high-quality leads tailored to your local business needs. We focus on generating leads that align with your business goals and provide real, measurable results. Here’s an overview of how we do it.
1. Discovery and Strategy Development
We begin with a 15-minute discovery call to grasp your business, goals, audience, and unique selling points. This informs a tailored lead generation strategy targeted towards potential leads and potential clients. Our team analyzes your local market and competitors to find opportunities. Then, we craft a customized lead generation plan, recognizing that this is only the first step towards the best way to start, aligned with your objectives and budget, utilizing SEO, content marketing, paid ads, social media, and inbound strategies.
2. Optimizing Your Online Presence
We optimize your GBP to improve local search visibility with accurate info and timely updates. Our local SEO strategies, including citation building and localized content, enhance your online presence. We create lead capture landing pages with compelling CTAs and clear value propositions to increase conversions
3. Driving Traffic Through Multi-Channel Campaigns
We produce engaging content (blogs, videos) that draws organic traffic and establishes your authority, showcasing the human side of your business. We come up with a social media strategy and do keyword research to run targeted Google ads optimized for conversions to enhance ad spend. We manage profiles and posts to engage your community, boost brand awareness, and attract the right people as leads. Additionally, we utilize a content management system to streamline our processes. We use email nurturing and chat to guide prospects and convert them into leads, which is a great way to build trust with potential customers.
4. Capturing and Qualifying Leads
We implement forms, call tracking, chatbots, and other tools, including a lead generation tool, on your site to gather personal information and contact information from new leads. Captured leads are seamlessly integrated into our custom Customer Relationship Management (CRM) system, providing transparency and real-time updates on each lead’s status throughout the sales funnel. Each lead is evaluated against set criteria to assess quality and sales readiness, based on engagement, fit with your ideal customer profile, and intent, which is critical for effective marketing campaigns.
5. Nurturing and Conversion Optimization
We automate campaigns to nurture leads with valuable content, offers, and business updates. We use retargeting ads to re-engage visitors who showed interest but didn’t convert, boosting brand recall and conversions.We optimize landing pages and calls-to-action using A/B testing and user behavior analysis for better conversion rates.
6. Tracking, Reporting, and Refinement
We deliver detailed reports on leads generated, conversion rates, cost per lead, and ROI. Our transparent reports highlight successes and areas for improvement. We analyze data and feedback to enhance strategies, including ad targeting, content, and SEO tactics.
7. Performance Reviews
We conduct regular calls to assess progress, evaluate results, and adjust strategies for optimal lead generation. Committed Account Management: Our team provides continuous support and insights as an integral part of your effort to meet lead goals.
Automate & Control Your Lead Generation
At Orbit Local, we empower businesses to not only generate leads but to take full control of their marketing trajectory. Whether you prefer to handle things yourself or need a custom-built solution, we’ve got you covered. Our cutting-edge tools, expert strategies, and hands-on support will help your business soar. With Orbit Local, you can attract, engage, and convert leads effortlessly while staying focused on your mission.
Orbit Local Mission Control CRM
Create Your Own Funnel & Set Up Automation
Why wait for lift-off? With Orbit Local, you can build your own funnels tailored to your business. Launch high-converting campaigns in just a few clicks. Our easy-to-use funnel builder helps you capture leads, move them through the buying process, and automate follow-ups. Set up workflows that work around the clock, from welcome emails to personalized nurture sequences—turning cold leads into long-term customers automatically.
All-in-One Inbox
Consolidates all your communication channels (email, text, chat, and calls) into a single platform.
VoIP Phone System
Manage internet-based phone calls with integrated call tracking and metrics.
Text & Email Blasts
Allows you to send targeted, mass text and email communications with just a few clicks.
Follow-Up Automation
Automates reminders, follow-up emails, and texts for leads and customers.
Reviews & Referrals
Automatically sends requests for reviews and referrals after a job is completed.
Website Chat Widget
Engage with your website visitors in real-time using a live chat widget, send SMS/text or email.
Funnel Builder
Build high-converting landing page funnels that guide visitors through the decision-making process.
Social Planner
Schedule and manage social media posts across multiple platforms from one dashboard.
Monthly Newsletters
Send regular updates, promotions, and tailored content through email newsletters.
Just $97/Month After Trial
100% risk-free, 30-day free trial.
Managed Lead Generation Services
Find the Right Fit for Your Business Needs.
(Free 30-Day Trial)
Ideal for new and small businesses ready to start their digital marketing journey.
Estimated Leads:
Home Services: 5/month
Professional Services: 3/month
Health Services: 5/month
What’s Included:
For businesses looking to scale their lead generation efforts.
Estimated Leads:
Home Services: 20/month
Professional Services: 10/month
Health Services: 15/month
What’s Included:
For established businesses ready to dominate their local market.
Estimated Leads:
Home Services: 50/month
Professional Services: 25/month
Health Services: 35/month
What’s Included:
Our Guarantee
At Orbit Local, we believe in delivering value. That’s why we guarantee that we will deliver qualified leads where your business can provide a quote or service estimate. Repeats, direct visits, and existing customers are excluded. If we don’t meet the low minimum of 5 qualified leads with our starter plan, you don’t pay. No contracts, no hidden fees—just results.
Industries
We Serve
Whether you’re a small business or a franchise, Orbit Local is here to assist with your lead generation mission. We are equipped with light-years of experience across a galaxy of industries, including but not limited to:
Leads for Dentist
Leads for Chiropractors
Leads for Veterinarians
Leads for Pest Control
Leads for Roofer
Leads for Solar Power
Leads for Painters
Leads for Contractors
Leads for Remodeling
Why Choose Us?
Data-Driven Decisions
Every action is backed by data to ensure quality inbound leads.
100% Transparency
You’ll always know what we’re doing, thanks to our detailed reporting and CRM lead generation access.
Results-Focused Approach
We measure success with real, quotable leads—no fluff, just results.
Refined Processes
Our lead generation strategies are constantly improved to deliver predictable results.
GET STArTED
How We Work With Clients
Are We a Good Fit for Your Business?
It’s a great fit if…
It’s not a great fit if…
Frequently Asked Questions
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